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The History of Beer on DVD
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Beer, love it hate it, is
one of the most popular adult beverages the world over. This collection
of beer films will take you behind the scenes to show you how beer
war made and marketed by the large breweries in the mid 20-th century.
For a counterpoint, we have also included a few "warning"
films about the dangers of drinking beer. This collection is sure
to be a pleasure for anyone who enjoys tossing back a cold one once
in a while - and will bring grins to your face as you go down memory
lane of trying to buy beer when you were underage. So sit back and
enjoy this delightful history of BEER. |
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Here are the contents
of each of the films in the beer film collection:
Labatts Beer Commercial
 
Toss back a cool Labatts and enjoy life as you watch this
Labatts beer commercial
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Help Yourself (1939)
  
A film designed to teach sales managers and distributors
to sell more Pabst beer. The film is an excellent examination
of how a complex and comprehensive advertising campaign was
put together in 1939 as well as a great education into the
inner workings of a large beer company.
Production Company: Castle Films
Audio/Visual: sound, B&W
Run time: 17:29
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As We Like It (1952)
  
This is a promotional film about beer, showing how beer has
been with us for centuries and how beer is actually beneficial
to society as both a beverage and as a source of revenue,
taxes and jobs for many people. It also includes great scenes
of old time pubs where you could go to enjoy your favorite
beer on tap. All in all, this is a great testament to the
glory of BEER.
Production Company: Handy (Jam) Organization
Audio/Visual: sound, color
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The Bottle and the Throttle
  
This is a classic Sid Davis scare film showing teenagers
drinking and driving and hitting a family while drunk. It
deals with the issues of drinking while driving and the lifelong
consequences this poor decision can have on a teenager's life.
Audio/Visual: sound, color
Run time: 0:10:21
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A Case for Beer
  
A film targeted at convenience store owners of the perils
of selling beer to underage drinkers.
Audio/Visual: sound, color
Run time: 10:01
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